A press release we got from the MDA says White will begin his new position Jan. 14.
The MDA said White brings to the table more than 40 years experience in the economic development and tourism industries. He served for seven years as head of the Mississippi Arts Commission.
“I am happy and excited to be joining the MDA Tourism team. Mississippi is at a unique crossroad in our journey to explore and tell our rich, diverse story,” said White. “As we consider our opportunities, our assets, and our place in the authentic American landscape, we must also look to lift the spirits and economic prospects of all Mississippians and build civic pride in the process. Let’s prepare for company and invite the world to visit our true Mississippi.”
“I am pleased to welcome Malcolm White to MDA as the agency’s new tourism director,” said MDA Executive Director Brent Christensen. “Over the years, he has been a valued partner to MDA, working with the agency to promote Mississippi’s creative economy and its unique assets throughout the state. The experience he brings to this position will greatly benefit MDA as we continue to work to promote Mississippi as a tourism destination.”
Gov. Bryant weighed in on the choice.
“Many people in the Jackson area and around the state are familiar with Malcolm White, his devout entrepreneurial spirit and his love of Mississippi and our unique, creative culture,” said Bryant. “The experience he brings to this position and the vast amount of knowledge he has of the tourism industry will be beneficial not only to MDA but to the entire state of Mississippi and its tourism offerings, as well.”
The following is from the MDA news release:
White holds a bachelor’s degree in social studies from the University of Southern Mississippi. Throughout his career, he has been a member of and served on the committees of numerous civic organizations. White is presently involved in a variety of organizations, including South Arts, the Mississippi Country Music Trail, the Governor’s Awards for Excellence in the Arts and Downtown Jackson Partners. Most recently, White was named Chairman of the Mississippi Blues Commission and Vice Chairman of the State’s Bicentennial Committee.