JACKSON, Miss.- When planning out your holiday shopping list, don’t forget to add local stores and small businesses to your preferred stores, as encouraged by the National Federation of Independent Business (NFIB).
The NFIB has partnered with American Express for another year to promote Small Business Saturday, the shopping day after Black Friday to kick off the holiday shopping season.
“Small business represents 99.7 percent of all U.S. employers, and they provide jobs for 58 million Americans,” said Ron Aldridge, state director of NFIB, the nations and Mississippi’s leading small-business association. “For many local retail businesses, the holiday shopping season is a make-or-break time, and Americans who want to support their communities and the economy should remember to shop small.”
Last year along 85 million Americans reported shopping at small businesses on Small Business Saturday, and they spent over $16 billion, which was an increase from the year before by 14 percent.
“Small Buisiness Saturday has grown every year, and we are very proud to sponsor the promotion,” said Juanita Duggan, NFIB President and CEO.”Small Business Saturday is a very important day to recognize small business owners. We hope that more Americans participate on Saturday and they keep small businesses in mind throughout the year.”