A new billboard honoring the life and legacy of Charlie Kirk went up Monday morning in DeSoto County, with its first display appearing on I-55 near the Landers Center.
The signs were funded by conservatives and community members who wanted Kirk’s influence recognized publicly in the county. The efforts follow the Hernando Board of Aldermen’s recent decision to reject a proposal to honor Kirk within the city.
In response, supporters organized a campaign to fund the billboards and banners, saying they wanted to ensure Kirk’s message was not overlooked.
Kirk, through his work with Turning Point USA, inspired and mentored young conservatives across the country, including students in Hernando and DeSoto County. One student spoke about his impact during this week’s board of aldermen meeting.
“What the Hernando Aldermen rejected, the people of DeSoto County and America are embracing,” said John Williams, who coordinated fundraising for the project. “Charlie Kirk touched the lives of students right here in our community and across America. These billboards are a reminder that his message of faith, freedom, and conservative values lives on. We are proud to honor his legacy in a way that cannot be ignored.”
Organizers said the additional billboard locations and banners are expected across the county in the coming weeks.
Kirk was shot and killed during a speaking event on campus at Utah Valley University on Sept. 10. A suspect, Tyler Robinson, has been taken into custody and charged with aggravated murder.