The University of Mississippi and a local cannabis company are partnering for research purposes.
Representatives from the National Center for Cannabis Research Education at Ole Miss and Southern Sky Brands will work together to evaluate the effects of CBD on sleep quality among adult participants. The study will serve to conduct evidence-based research on CBD therapies and their potential role in supporting healthy sleep.
Specifically, researchers will examine outcomes such as: sleep duration, sleep quality, and participant-reported wellness measures.
“This collaboration reflects our shared commitment to generating high-quality scientific data that can help patients, healthcare professionals, and policymakers better understand the potential benefits of cannabinoids,” National Center for Cannabis Research Education Director Robert Welch, PharmD, said.
Southern Sky Brands Director of Operations Charles Thompson added, “We are proud to partner with one of the nation’s leading cannabis research institutions to further investigate CBD’s potential role in supporting sleep and overall wellness. As a Mississippi company, we believe investing in clinical research is essential to advancing patient care and building trust through science.”
Established in 2022, the National Center for Cannabis Research is dedicated to advancing scientific understanding of cannabis through research, education, and public outreach. The center builds upon the University of Mississippi’s decades-long work in cannabis and CBD research.
Southern Sky Brands, a Mississippi-based medical cannabis company, serves to develop high-quality, patient-focused cannabis products and supporting scientific research that helps improve patient care and product innovation.
The collaboration between the two entities is expected to provide valuable data regarding the safety and effectiveness of CBD-based interventions for sleep-related concerns. Officials say findings may contribute to future research efforts and help guide evidence-based decision-making within the medical cannabis community.



